Who we are
2Raw.Store is owned and run by two best friends. We wanted to put all of our years of combined experience within the creative industry together to create a brand that speaks volumes of our personalities. We blend photography and graphic design with the latest urban fashion trends.
We love what we do and we hope enjoy it too.
Joby and Metin have been friends since their childhood and actually went to the same primary schools. The year difference in their ages meant that they moved in different circles until the later part of secondary school. In 1995 Joby and Metin embarked on an Art & Design GNVQ which encompassed photography, graphic design, textiles and pottery. This was to be just the start of their working relationship. A shared interest in music, photography and art has helped them to form a great friendship that has continued to this day.
In the late 90's Joby studied photography at Southampton University before returning to London to begin his career in professional photography. Joby spent many years working as a freelance photographer, whilst helping to establish a couple of successful photography studios along the way. Joby is now an international fashion and glamour photographer with more than 20 years in the industry.
Having studied Art & Design at St Albans college, Metin was fortunate enough to find a role as a desktop publisher for a busy print shop where he honed his knowledge of the post production processes within the print industry. In 2005 Metin started working as a retoucher for a busy photographic studio and within a year was working as the head retoucher. Metin has specialised in all things photoshop ever since.